3 Occasions to Promote Your Products as Gifts This November
- Eve Cale

- Nov 3
- 2 min read
If you sell giftable products, November is your time to shine. People are planning ahead, ticking off gift lists, and looking for meaningful ideas that stand out. But Christmas isn’t the only reason people are shopping for gifts this month.

Here are three key occasions you can highlight in your marketing to boost sales and keep your products front of mind.
1. Christmas Gifts (of course!)
It’s no surprise that Christmas is the biggest gifting occasion of the year. Many shoppers are already searching for thoughtful presents which means now’s the perfect time to remind them how your products make easy, meaningful gifts.

Try these simple strategies:
Make it gift-ready: Highlight your eco-friendly wrapping, personal notes, or ready-to-gift packaging.
Create themed bundles: Combine a few products for quick, ready-to-buy sets eg. perfect for teachers, Secret Santa, or self-care.
Encourage early orders: Use phrases like “Order now for a calmer December” to inspire people to buy ahead.~
Extra tip: Show your audience what’s happening behind the scenes — prepping stock, wrapping orders, or curating gift sets. It helps people connect with you and your brand and builds anticipation.
2. Team Thank-Yous and Loyalty Gifts
November is when managers, team leaders, and business owners start thinking about how to thank their teams or loyal clients for a great year. This is your cue to position your products as thoughtful, sustainable gifts.

Ways to make this work:
Ready-made bundles: Create gift sets that look polished and professional
Highlight sustainability: More workplaces are choosing eco-conscious gifts — share how your wrapping or materials fit that perfectly.
Offer a personal touch: eg branded tags, thank-you notes, or optional gift messages for that extra connection.
Extra tip: Update your product descriptions or captions to include phrases like “Ideal for client thank-yous or team appreciation gifts.” It immediately speaks to buyers’ seasonal needs.
3. Don’t Forget the Winter Birthdays
Spare a thought for all those November and December birthdays! It’s easy for winter babies to get lost in the Christmas rush, so remind your customers that birthdays still deserve their own special moment.

Here’s how to stand out:
Feature a “Birthday Edit” — a collection of non-festive gift ideas for winter birthdays.
Offer distinct wrapping to clearly sepa
rate birthday gifts from Christmas ones.
Create engaging posts with reminders like “Don’t let winter birthdays blend into Christmas!”
Extra tip: Use brighter colours or designs in your wrapping or product photo to helps your birthday gifts feel distinct from all the festive reds and greens.
Wrap It Up
November is a golden opportunity to remember the reasons people give gifts appreciation, celebration and connection.
By highlighting these three occasions you’ll show your audience more ways to buy from you, while keeping your brand fresh and gift-ready all season long.

Want more ideas like this?
Download my free '50 occasions' list for all-year inspiration.
Sign up to my FREE Unwrap the Potential Challenge returning in January.
Come and join my free Facebook group, Giftwrapped by Eve – Learn Eco Giftwrapping for your business.



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